Privacy

We collect only what we need to run Traction:

• Account data — your name, email, company and a hashed password.
• Ad account data — campaign names, ad sets, targeting summaries and performance metrics read from Meta with the permissions you grant. Access tokens are stored server-side and never exposed to browsers.
• Visitor analytics — for A/B testing we set a random, anonymous visitor ID cookie on visitors to your Traction links and record page views and conversions. We do not collect names, emails or fingerprints of your visitors.

We never sell data. You can disconnect ad accounts or delete your account at any time from Settings, which permanently removes associated campaigns, pages and analytics.